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SHOW: ART ON THE AIR
HOSTS: Larry A Brechner and Ester Golden
FORMAT: One Hour Live Talk
(7min local art event spotlight / two 23min guest
interviews)
STATION: WVLP 103.1 FM (Valparaiso) Streaming live 24/7 at
WVLP.org
TIME SLOT: Live Friday 11am CT rebroadcast Monday 5pm CT /
Sunday 7pm on
Lakeshore Public Radio 89.1 FM
TOPIC: Art Events and Guests from Northwest Indiana
(Lake, Porter, LaPorte counties)
WEB: Website
brech.com/aota show archive and arts event calendar Facebook
facebook.com/artontheairwvlp
PODCAST: Anchor.fm,
NPR ONE, Spotify, Apple, Google, Breaker, Castbox, Overcast, Pocket
Cast, Radio Public
SHOW SUMMARY
ART ON THE AIR (AOTA) is an
hour-long show / podcast that opens with a short interview about local art
events in Northwest Indiana's three county area, then continues to the
long-form interview portion. Guests include individual artists,
photographers, gallery owner/curators, festival sponsors, authors, the
shakers and movers in NW Indiana’s art, theater, and music scene, plus much
more. Hosts are Larry A Brechner, long-time theater director,
photographic artist, and arts organization board member, and Ester Golden,
owner of The Nest in Michigan City.
UNDERWRITER PROPOSAL
ART ON THE AIR (AOTA) is seeking to expand underwriters for our program.
AOTA delivers a weekly target demographic audience of people both
interested and participating in the vibrant arts, music, theater
community throughout Northwest Indiana. AOTA through WVLP directly
reaches Valparaiso and the larger Porter County community, but AOTA
added more coverage in 2019 by also being rebroadcast on Lakeshore
Public Radio 89.1FM that has a much larger coverage area centered in
Lake County but also reaching Porter, LaPorte counties plus into
adjacent Illinois. AOTA is available streaming live during both
broadcasts world-wide plus all shows may be either downloaded or heard
as podcasts making underwriting more valuable. Underwriters appear on
the AOTA website with hyperlinks back to their webpage. AOTA’s Facebook
page connects with numerous regional art pages and at present receives
an average of over 1000 organic views per week.
If your business or organization is interested in underwriting ART ON
THE AIR, please feel free to contact me to discuss your interest
Larry A Brechner at
LAB@brech.com or 219 746-6609 AOTA website and Show
Archive at
brech.com/aota. Attached is the complete underwriter proposal.
BUILD A BETTER IMAGE FOR YOUR BUSINESS
As Valparaiso experiences growth, underwriting will enable you to keep
your business in the public eye. It will also provide
you with the opportunity to reach thousands of people at a time. With
underwriting, your business becomes a vital presence
in the community. The image you create through sponsorship will
increase your visibility and create a positive image among
your peers and your customers.
IT IS COST-EFFECTIVE AND TAX-DEDUCTABLE
Not
only will your business be featured in on air spots and on our stream,
your business info will also be displayed on our
web site and face book pages. WVLP is a 501[c]3 nonprofit organization
making all your underwriting dollars tax-
deductable.
WHY RADIO?
REACH PEOPLE, IN THE CAR, AT THE OFFICE AND ONLINE
Studies have shown that Americans spend an average of three hours a day
tuned in to the only medium that has become their
constant travel and leisure companion – radio. Radio works Monday
through Sunday and WVLP streams live worldwide!
Radio sponsorship creates a more intimate relationship between your
business and the listening audience. With radio you can
create interest and command attention.
WE HAVE A PROVEN RECORD OF SUCCESS!
For more than ten years, WVLP has been an open forum for the voice of
the people of Valparaiso and the surrounding areas.
WVLP offers unique local broadcasting: music, theater, community news,
school reports, and interviews. You have an
opportunity to share in the presentation of this programming. WVLP is
not for profit radio, which must be funded by
individuals, underwriters, and grants.
WE HAVE LISTENER LOYALTY
Listeners are loyal to us. We have clearly established ourselves as the
driving force in local news, information and interesting
programming in Valparaiso.
WVLP RADIO IS PERSONAL
WVLP reaches all residents of Valparaiso and has a strong community
focus, addressing local, national and global issues by
local voices. WVLP presents the passions and desires of its listeners
in the community and we keep our doors open to those
in the community that have a passion to share.
WHAT WOULD WVLP MEAN TO YOU?
WVLP offers local businesses the
opportunity to support community radio by underwriting and acknowledges
support in a
way that can call significant attention to you and your business. WVLP
underwriting is substantially less than commercial
radio or print media in the region, is tax-deductible, and brings
something very positive to Valparaiso. WVLP spots are an
efficient and effective use of your business’s local “community “
dollars. Mentions effectively communicate your support of
non-profit, community radio without a “call to action.”
WVLP PROGRAMMING
NEWS PROGRAMMING
The Morning Show:
The daily news brought to you by Gail Lutze and Jane Schreiner (Monday);
Jane Schreiner and Jane
Sanders (Tuesday); David Keammerer and Fred Boehm (Wednesday); Larry
Baas and Chris Pupillo (Thursday); and David
Keammerer and Biff Geiss (Friday).
DISCUSSION PROGRAMMING
Conversations With Community Voices:
Talk-oriented programming with four revolving hosts, each with a
different
mission. The rotating hosts are Paul Schreiner who delves into many
areas, with topics which can be both serious and more
light-hearted; Dr. Larry Baas, who dedicates himself to salient issues,
both national and local, and does so in an academic
manner; Don Evans and Buzz Bowen, who focus on local personalities and
issues, and bring an earthy tone to the
conversation; and Valerie Steil and Dot Kesling, whose concentration is
on the homemaker among us, the aim being good
taste and style.
The Buzz:
Thematic discussions, national or local, between Paula and Robert
Jackowski about controversial topics -- always
serious and sober in tone but never cynical or angry.
UTR:
Sports talk with Bill Koch and Payton Ball. These guys know their sports
– the Region’s equivalent of ‘Mike &
Mike”. A great place on the dial for the local sports enthusiast or the
hardcore junkie. Combative but fun!
House Rap: Highly informative yet upbeat do-it-yourself show for
home owners. Listen to lively bantor between two
gentlemen who bring a different area of expertise to each topic. The
show consists of Paul Schreiner, general contractor, and
Mike Willard, tradesman and contractor.
What's Going On?: A show hosted by Jane Schreiner and Dot Pakan
which is everything to do with what's going on in our
area with most of the attention being on Valparaiso.
Money Matters: Informative show about how to get more bang for
your bug, with investment expert and wealth
management counselor, Greg Farrall, of Farrall Wealth, LLC. Greg’s tips
will empower you in your financial life.
Community Matters: Informative show brought to you by American
Legion which takes a look at what makes Valparaiso
the fine community it is. Emphasis on the positive with various guests
each week telling us about what they do.
Art On The Air: Northwest Indiana has a rich and diverse art and
performing arts community that is discussed weekly with
hosts Larry A Brechner and Ester Golden featuring artists, gallery
owners, musicians, authors, theater, and so much more.
Valparaiso and the Region has a burgeoning visual arts community, and
Larry A Brechner and Ester Golden have elevated
the discussion by hosting various shakers and movers in their arts to
discuss their area of interest.
The Information Playground: Want to protect yourself when you are
online, connected to the world? Listen to expert Ron
Bush, who is armed with the best tips to keep your identity protected.
MUSIC PROGRAMMING
In addition to prominently featuring local artists, WVLP can also boast
some great niche music programs which are hosted by
well-informed DJs and cover a wide range of music, from folk (Left Of
Center or Songs from Camp) to jazz (Inner Mounting
Flame, Jazz, and The Jazz Scene); or the blues (Valpo Blues or The Blues
Drive) to music for just about everybody else
(Progressive Rock to Punk, Traditional Country to Heavy Metal,or
classical to live studio visits from some of Valpo's finest
artists).
SYNDICATED PROGRAMMING
Although WVLP prides itself on its own unique programming vision and
creative broadcasters, it has carried pioneering
programs such as ‘Democracy Now!’, ‘Art Of The Song’, ‘Sounds From The
Global Village’, and ‘The Jazz Scene’.
WVLP RATES
Basic Underwriter level
$300/year
Basic Underwriters receive 2 acknowledgements during one hour of the
program. Plus 15-20 acknowledgements each week
Intermediate Underwriter level #2
$600/year
Intermediate level #2 Underwriters receive 2 acknowledgements during one
hour of the program plus 22-26
acknowledgements each week.
Intermediate Underwriter level #1
$900/year
Intermediate level #1 Underwriters receive 2 acknowledgements during one
hour of the program plus 30-35
acknowledgements each week.
Major Underwriter level
$1,200/year
Major Underwriters receive 2 acknowledgements during one hour of the
program plus 40-45 acknowledgements each week
Major Underwriter level
$2,400/year
Major Underwriters receive 2 acknowledgements during one hour of the
program plus 90-100 acknowledgements each week
In consideration for this contribution, Neighbors Broadcasting agrees to
identify the underwriter as an underwriter on-air according to the rate
card as
agreed above, in addition to being listed on the WVLP web site,
newsletter, and other promotional material.
Payment remitted to: Neighbors Broadcasting
1150 Lincolnway, Suite G2
Valparaiso, IN 46385
Make checks payable to Neighbors Broadcasting
WVLP reserves the right to cancel this agreement in the event payment is
not made within 30 days of the expiration of the contract term
selected.
Announcement Wording: WVLP – 103.1 LPFM and underwriter will jointly
develop a 20 second, objective, factual on-air announcement that may
include Underwriter’s name; a slogan that identifies the Underwriter;
Underwriter’s location; and a value neutral description of the product
line or service of the Underwriter. WVLP – 103.1 LPFM will review and
edit, as necessary, all acknowledgements to ensure compliance with the
Federal Communication Commission regulations.
This agreement contains the full terms between Neighbors Broadcasting
(owned by Neighbors Corp., tax ID # 35-1768550) and:
__________________________________________________________________
(Underwriter signature)
Name of underwriting entity ___________________________________________
Billing/Business address ______________________________________________
__________________________________________________________________
(for Neighbors Broadcasting)
___________________
(Date)
All expenses are a 501(c)3 charitable contributions unlike any radio
stations
Download WVLP
UNDERWRITER PROPOSAL
for ART ON THE AIR in
WORD
format
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